Updated 01/31/2013 - Remove
now bankrupt Adbrite and incorporate as list of Adbrite alternatives.
Updated 02/09/2013 - Add B4PSAds.com info.
Updated 05/15/2013 - Update Chitika Information and move to
number 1 spot in ranking.
Updated 06/20/2013 - move B4PSAds.com higher in ranking.
Updated 08/04/2013 - Minor grammatical updates.
Updated 09/30/2013 - Move SkimLinks higher in the list.
Updated 01/03/2014 - General updates for 2014.
Updated 02/08/2014 - Add VigLink info, drop Kontera.
Updated 07/07/2014 - Demote VigLink, fix broken links.
Updated 10//03/2014 - Reorder based on recent reviews.
Updated 01/16/2015 - Demote Chitika and Skimlinks since they
appear to have become very fussy with who they accept of late.
Updated 01/17/2015 - Add RevenueHits
Updated 02/24/2015 - Looks like DynamicOxygen is no defunct.
Updated 02/25/2015 - Lower RevenueHits due to ad quality
concerns. Move Chitika higher as they seem to be accepted people
again but I still have concerns about their link tracking.
Updated 03/24/2015 - Move Chitika to the number 2 spot - they
finally appear to have fixed their tracking - although never
admitted it anywhere. Remove ExitJunction as they appear to have
Updated 03/25/2015 - Add new service - Adversal. Demote
Skimlinks further since their referral tracking is clearly
broken despite their customer support claiming otherwise.
Updated 03/26/2015 - Move Inforlinks higher and mention their
new affiliate program.
Google AdSense is
in order to allow Google's servers to show context sensitive
advertisements (Google Adwords). The left hand side of this page shows an example of a Google AdSense skyscraper displaying
a text or image ad.
Google's terms and conditions are very strict such that many web publishers cannot use adsense adverts on their sites.
They are either denied from joining the Google AdSense program in the first
or in a situation that is becoming more and more common
do not wish to do business with Google. A number of publishers are also finding
their Adsense accounts are being disabled for reasons that are completely beyond
their control. The problem is that most of the alternatives to Google's Adsense
are pretty useless. Most of the good adsense alternatives (such as doubleclick) are only
interested in very large volume customers and so are not interested in the
little guy with his blog who wants to earn a small income on the side. For this
reason I have compiled my Top 10 alternatives to Google's Adsense that are ideal
for the small time publisher. This site provides an updated list of the best
monetization programs that are available to webmasters.
Bidvertiser is an excellent alternative to Google and
offers some intriguing ad formats including what they refer
to as free design. This lets you specify the look and
dimensions of your text ads. While a useful feature I have
not investigated how well it works but imagine that while it
sounds good on paper it could result in lower priced ads
being displayed. I.e. most advertisers will probably want to
keep control of the layout of their ads and so turn off
support for Free design ads. All the standard ad formats
exist, however, and the payouts are excellent. Pop-under ads
and XML feeds are also supported.
Bidvertiser have also recently introduced two knew
features that can boost your earnings:
As far as I am aware
Bidvertiser is the first affiliate marketer to offer
this seemingly obvious service. As well as paying
traditional CPC for each valid click
Bidvertiser will now track those clicks and if they
turn into valid leads will pay an additional conversion
bonus to the publisher. If your site refers a number of
high value leads this can lead to a substantial monthly
bonus. In many cases this additional bonus can be higher
than traditional CPC earnings.
Revenue Generating Toolbar The second new feature offered by
Bidvertiser is the customized revenue generating
toolbar. The BidVertiser Toolbar allows you to
distribute your own customized toolbar to your website
visitors and then earn money when your users use the
toolbar for searching. The toolbar is fully customizable
allowing logos to be changed, links to your home page
added, useful tools, direct program links etc.
If you want you can download an example
of the toolbar using the link below to try it out.
Bidvertizer pays you either in $100.00 increments by
check or $10.00 increments by
PayPal. They also do not require you
to complete any tax information or provide a social
Chitika (pronounced CHIH-tih-ka) is the industry's
leading alternative to Google AdSense both in terms of
Revenue and Size of Network (with 200,000+ active publishers
Chitika was founded in May 2003, is based in
Massachusetts and is closely tied with Yahoo as witnessed by
this May 2013 press release. In fact, when Yahoo shut down
its Affiliate Program, they referred all publishers to
Chitika began, not as a stand-alone advertising solution
but instead as way to complement existing advertising /
publishing programs through the use of additional Ad Units
which were altogether different from the standard ad boxes,
pop-unders etc that everybody else provided. Instead of
displaying these 'industry standard' advert boxes with text
and image ads that all look the same
Chitika instead provided active boxes that showed
targeted products from different manufacturers. If you ran a
blog for example and discussed a product you might have
Chitika box showing links for this product and
competitors' products. If people purchased these products
you would get paid a commission. This was referred to as
affiliate marketing in the form of Premium Ad Units (eMinimalls).
Chitika has now progressed, however, into a
fully-fledged advertiser service. The eMinimalls initially
evolved into advertising units that would show adverts based
on what people searched for to get to your site (exactly
like Google AdSense). This is subtly different from the
standard keyword driven advertising since it shows ads that
are more relevant to the original intent of your visitors
search. This greatly increases the chance that someone will
click on an ad. This type of advertising is still offered by
Chitika and is a good addition to a site containing
traditional banner ads.
Chitika now goes beyond this, also offering what are
termed premium ads.
Chitika uses its proprietary "Click Prediction"
technology to show select ads when there is a greater chance
they will be clicked on. This is obviously a great way to
improve your revenue.
For advertisers and media buyers,
Chitika is a proven channel for targeting on-line
consumers and qualified buyers. For all publishers,
Chitika is an easy-to-use platform for earning daily ad
revenue. If you visit a site showing
Chitika's ads from a search engine then the
Chitika premium ad unit kicks in showing you ads that
are specific to your searching - otherwise the ad code
falls-back to the page text and finds a suitable ad to
You can find info about their entire ad suite on the
Chitika website but in short:
Linx ad code - an in-text unit Linx ad units
can be run in addition to Chitika's standard ad units
and works best on sites with lots of text content. The
code will scan the page, determine the words which
should net the highest CPCs and underlines them. When
the user mouse-s-over the word, a small, highly targeted
text ad is shown.
Hover ad code - a slider unit Hover ad units
can also be run in addition to the other ad types. It
also targets incoming search terms and in the absence of
that, it targets page content. The unit is a small
window that slides in the frame from the right-hand
Mobile ad code - automatic display of ads on
mobile devices At the time of writing Chitika is one of
the only advertising networks in the world (aside from
Google) whose standard ad code can sense that the user
is on a mobile device and automatically serves a mobile
ad at the bottom of the screen specific to the device
Chitika offers payment by PayPal (with a $10 minimum) or
via Check (with a $50 minimum). Click here to visit
Chitika's website and sign up today. Chitika used to be
top of this list but they appear to have become very fussy
in who they accept these days so they have been moved down
the list. Still it will not hurt to submit your application
and see if they accept it.
Granted they might not have the catchiest or easiest to
remember URL but
a rising star when it comes to alternatives to Google Adsense and for those of you who lost out due to
the AdBrite going bust debacle
reasonably good alternative there as well.
B4PSAds.com are a
complete advertising solution offering Pay Per Click (PPC)
and Cost Per Action (CPA) to publishers and advertisers
alike. It is very easy to get accepted with
B4PSAds.com, they do not require a US social
security number and approval is typically instantaneous
after validating your email address. They support regular
webpages as well as blogs and news feeds. Some of things
B4PSAds offer include:
CPA Bonuses - They pay you CPA bonuses for
clicks that actually turn into actions for advertisers.
This means you can earn income on both the click itself
and resulting actions.
Hands Free Operation - No longer will you
have to search for the highest performing ads, nor will
you have to pull ads when they run out. Every night, the
B4PSAds system finds you the highest CPM yields, but
then will also rotate to the next most profitable set of
offers when advertisers end their campaigns or go over
budget. This ultimately translates into more earning
potential from your website traffic.
Publisher Control -
B4PSAds includes a full publisher control suite for
you to control every aspect of your ads.
Account Management -
B4PSAds offers real time management of campaigns and
provides details statistics and full accounting ledgers
of historical and month to date (MTD) earnings and
No Fees - There are no administration or
network fees and it costs nothing to join.
Privacy- In a move that may be
critical to publishers in Europe
B4PSAds does not collect or store any personal
identifying information form users that visit your
website. They collect only non-identifying information
required for running the advertising campaigns.
B4PSAds offers payment via Paypal or Direct Deposit.
Minimum payout is just $50 and payment is on an extremely
frequent Net 5. That is by the 5th of each month your
earnings from the previous month will be reviewed and posted
to your account ledger and available for withdrawal. In
addition, in a feature that I believe is unique they offer
the ability for high volume earners (over $1,000 per month)
to withdraw a portion of their earnings early. Did you lose
thousands of dollars because of AdBrite's 3 month vesting
scheme. No worries here, you can withdraw your funds within
just days of earning them. All withdrawls can be direct
deposited by eCheck to your Bank Checking Account or via
A relative newcomer to the scene
Infolinks specializes in In-Text Advertizing. That is it
indexes your page looking for keywords and phrases that are
not currently links and converts them into advertizing
links. When a user places their mouse over the link a box
opens up showing the ad. If they click on the link you get
paid. It is very simple and works very effectively. The nice
part is that you can use
Infolinks to compliment an existing advertizing campaign
on your website. For example you can show banner ads with
Bidvertiser and show text links with
Infolinks. Or you can even show text links with both
Infolinks together on the same page to maximize your
Infolinks claims to be leading the industry with the
most relevant in-text advertising links and the highest
revenue share - guaranteed. I am not sure how they
'guarantee' this but having used them for several months I
can attest that their payouts are indeed good compared to
other In-Text advertizing options.
In-Text advertizing is also useful if you
have a site under construction. For example, suppose you
have built a list of links but have not added all the links
Infolinks will parse your page and convert a lot of
these into links. People then think these are part of your
site, click on them and you get paid. The unobtrusiveness
makes it a very attractive way to monetize your site without
inundating and alienating your visitors with flashing
banners, pop-ups etc.
Infolinks has just added a new feature called Related
Tags. Related tags allow you to increase your clicks and
earnings while adding valuable informational tags within
your website's content. The Infolinks algorithm will choose
the best keywords for the page and display them as tags
within the Related Tags cloud. Just like In text ads, when a
visitor hovers over the tags, an Infolinks advertisement
bubble will appear, and each click will award your account
New features are being added by
Infolinks all the time taking them beyond the
traditional highlighted link advertiser. A recent addition
is called the Search Widget add-on. In
Infolinks' words it will "revolutionize how you monetize
your websites". This new ad banner activates when a visitor
originating from a Search Engine (Google, Bing or Yahoo)
arrives at your site. The Search Widget appears for those
visitors only, revealing ads related to their search. This
can result in very high click thru rates.
Infolinks pays you either by
bank wire, Automated Clearing House (ACH) ($400
minimum), or by
($50 minimum). Intriguingly they also offer payment via a
prepaid Mastercard that will be refilled with your earnings
each month. This is an interesting approach to payment and
may be useful for international customers without
PayPal or US Dollar bank accounts. However, the fees for
this prepaid card appear to be fairly steep.
one of the current leaders of the small publisher Adsense competition. They have payouts
up to a market leading 85% and unlike a
number of alternatives the cost per click bid values are high enough that you
can earn a decent income. They are also, in my experience, much more tolerant
than Google. Their terms and conditions suggest that you should only place one
copy of their code on a page but as long as you only place a single pop-up or DHTML code on a page they seem happy to let you place many context sensitive ad
blocks on a single site.
Clicksor also has a big advantage over a
number of the lower ranked alternatives on this site in that
their ads are truly context sensitive. Thus while you can
provide keywords they have technology that will also show
ads targeted to the content of your site. This means your
visitors are exposed to ads of the same subject as they were
searching for when they reached your site and thus vastly
increases the click thru ratio and thus your sites earning
potential. The context sensitive nature also saves you the
hassle of having to specify keywords for all of your sites
and decide in advance what people might be looking for.
The online stats provided by
Clicksor are not perfect but they
are enough for you to keep track of the trends with your site. They also allow
you to add as many sites / domains as you want under a single account. You also
only need the root page of your site approved. Once this is done you can place
ads on all of your sub pages.
The payment schedule with
Clicksor is also
much better geared to the small site owner. In any pay
period in which your earnings exceed $50.00 ($20.00 with PayPal), payments are made either by check
or instantly through PayPal ($20.00 minimum for
PayPal). Revenue totaling less that $50
(PP $20) will rolled into
the following period. The pay period is based on a 15 day schedule so you can
get paid much more frequently. Clicksor also do not require
a Social Security (SSN) or Individual Tax Identity Number (ITIN)
to join and so while this 'technically' does not help US
site owners with their tax liability it does make it much
easier for non US citizens to join up and start earning
That said I have had several reports of
late about Clicksor becoming more picky about who they
accept and rejecting accounts. This is especially true of
sites not based in the USA, Canada or the UK as well as
sites not predominantly in English. I have also seen issues
with their reporting of earnings, especially referrals not
working properly. Thus I have moved them further down the
list but I still recommend you to try them.
Multiple formats available
including text, image and animated ads.
Interstitial Ads (NEW)
Dynamic (DHTML) highlighting
Click here to visit Clicksor's website and sign up
for an account to try it out. There is no obligation and
no fees ever. Note, once you start adding the advert
code to your site it can take up to 24 hours for
Clicksor to get up to speed as it were so initially you
may see some ads that don't appear to be relevant. Once
their contextual engine kicks in, however, the relevance
Ex AdBrite customers note: Clicksor is offering
guaranteed account approval to anyone who had an active
account with AdBrite when they went bust on Feb 1st
VigLink is a direct competitor of
there are many examples on the web of people comparing the
Viglink works by monetizing key phrases on
your website and converting them into affiliate links. Like
Skimlinks they can take regular links on your site and
redirect them through their servers. This is cool for things
like Amazon links since it provides you with additional
revenue above an beyond what you would get from the Amazon
At the time of writing
offer three key
VigLink Convert - This takes simple link, for
example to Amazon, that
VigLink automatically converts
for you into a link that earns you revenue.
VigLink Insert - This takes phrases in your
text and converts them into affiliate links. For example
if you were discussing a specific product it would
automatically add referral shopping links to that
product for you. This service will also take URLs on
your site and auto link them through
Viglink so you earn
VigLink Anywhere - This is for sharing links
via Twitter, Facebook, email, or virtually anywhere
else. You can create a simple short
link to earn revenue in all of your postings
VigLink offers customization settings for the above
technologies so you can control how links open, how many
links there are, the types of links created etc.
VigLink have over 32,000 affiliated merchants, they pay
monthly on a
Net-60 schedule via
PayPal or US Check on revenue share of
between 25 and 50%.
VigLink covers the
PayPal fees. It is easy to get approved with account
activation being instant upon verification of your email
address. If you've had issues getting your site approved on
other affiliate marketing programs give
Viglink a try since they are typically much more relaxed
when it comes to site approvals. There is no obligation, no costs and it's easy to
remove from your site if you don't like it so go ahead and
VigLink a try.
Banner - Standard banner ads in the
traditional sizes: Leaderboard (728x90), Full Banner
(468x60), Layer Ad (800x440), Mid Layer Ad (600x330),
Medium Rectangle (300x250), Wide Skyscraper (160x600)
and Skyscraper (120x600).
Popunder - a standard page that opens behind
the users browser window.
Slider - a banner ad that slides across the
page after loading - can be customized as to where it
ends up on the page.
Top Banner - a banner that stays hovering at
the top of the users windows.
158x21 Button - Have a small space on your
site where only a small button will fit? If so then this
is the ad for you.
Footer - a banner ad that stays at the bottom
of the user's window even as they scroll the page.
Interstitial - These are ads that show up
when a visitor first goes to your site. It makes them
wait a certain number of seconds before showing the
site. You get paid per view so these can be very
lucrative if you have a lot of traffic.
within your html where the ad is to be placed. They offer a
nice preview button that lets you see what the ad will look
like. This is useful when trying some of the more exotic
What's cool about
RevenueHits is that, unlike a lot of adsense
alternatives that only focus on North America and Europe,
their system offers 100% fill on all GEOs worldwide. They
also allow you to include their ads in Apps and Widgets, not
just websites, and so you have multiple opportunities to
earn revenue and reach different customer demographics. I
have not tested it long enough to know what the quality of
their ads are like but will update this review once I have
RevenueHits pays out at $50 via PayPal, Wire transfer or
There is no risk and it is free to signup so give
RevenueHits a try today and see if it works for you.
Intellilinks is a similar service to infolinks above but
well worth trying.
Intellilinks specializes in placing organic text links
across an ever-growing network of websites in order to build
rank and traffic for advertisers and increased revenue for
Intellilinks focuses on providing cutting edge
technology, while keeping the network seamless and secure to
bring results to their clients and revenue to their
Adversal is a new kid on the block but growing rapidly.
It's a great Adsense alternative and works just as well as
Chitika. Their banner are high quality and the revenue and
CTR adapts automatically to get optimum results from your
website. Their image ads are also high quality. If you want
a direct replacement for Google Adsense then Adversal is one
of the best. Languages other than English are accepted and
work well. This is something that a lot of over Ad servers
do not support, the obvious one being Chitika.
Some key points for publishers:
Multiple Ad Formats
100% Fill Rate
Minimum $20 Payments PayPal, ACH, Check, or Wire
Net 35 Terms
And some key points for advertisers:
Multiple Banner Sizes
Easy to Use Interface
Minimum $25 Deposit
PayPal, Credit Cards Accepted
Adversal claims they require a website with a minimum of
50,000 page views per month but they are quick to approve
and don't appear to hold tight to this traffic minimum so
I'd suggest giving them a try. They offer quick and easy
payment via PayPal and the payout minimum is only $20 so
even low earning sites can yield actual fund payments.
Click here to sign up for a free no
obligation Adversal account.
Skimlinks' logo is "Unlock the cash in your content" and
in this they do well.
Skimlinks provides you with a highly
automated way to monetize your entire content. They focus on
two approaches, the first is the well known approach of
monetizing phrases on your site by automatically converting
them into affiliate links. The second is somewhat more
unique in that
Skimlinks can take regular links on your site
and redirect them through their affiliate servers. A brief
explanation of how this works is as follows:
You add normal product links to your site.
Your site looks normal to your readers with links
showing exactly where they are going and it doesn't
appear as if it is an advert.
Skimlinks automatically turns this link into an
equivalent affiliate link when a user clicks on it by
redirecting briefly through the
Everytime a user clicks through a product link that
Skimlinks is able to affiliate you earn a commission
The entire process is completely automated. You just add
Add normal links to your content and have them
automatically converted to an affiliate link on-click.
No affiliate links to create or manage -
does the work for you.
No more network sign ups and approvals - you get
instant access to 17,000 affiliate programs.
Centralized reporting makes it easy to see which
retailers your readers love.
The scale of
Skimlinks allows them to negotiate
better commission rates for you over what you might be
able to get by approaching the retailers directly.
Skimlinks has a very relaxed attitude to the type of
content supported and they fully support Blogs and collation
sites. Sign up for a no-obligation free account today and
try it for yourself. Skimlinks used to be a lot higher on
this list but of late they have become very fussy in which
applications they accept so feel free to apply but do not be
surprised if they do not accept you.
However, be aware that there appears to be issues with their
referral tracking. It is clearly broken despite the fact
that their customer service claims otherwise. So I'd be a
little wary of their general tracking here. It is for this
reason that they are not listed higher.